Contract Length

Videos per month

Price per Video

select plan
  • How Creative Pricing Works:
  • Pick # of videos per month you want 10, 15, 20, 30, etc.
  • Pick length of time to work together: 8 weeks or 6 months.
  • Pick # of apps you would like us to work on 1, 2, 3+
  • 2 titles: min of 20 videos / month (total across all tiles)
  • 3-5 titles: min of 30 videos / month (total across all tiles)
  • Pick the complexity of video editing style you would like: Simple or Advanced. >> 3D / Unity stuff will come with CA+ see below (our premium service)
  • Video concepts can be increased per tier or exchange a video for any A La Carte service or pay extra fees.
  • A La Carte Services Include:
  • Mini Briefs: Review and reject up to 50% of mini briefs
  • Beat Boards: 1-5 basic story beats per title per new concept
  • Project Files: Can be purchased for $2,500 per concept.
  • Collaborative Creative: Joint brainstorming, strategic creative planning sessions available.
  • Misc.:
  • Cost per month do not roll over and are non-refundable.
  • Creative revisions limited to 2 cycles per video or image. Extra revisions may be purchased at a fee of $500 each.
  • Turnaround time is 2-5 days average, dependent on access to assets, revisions and complexity of requests.
  • Facebook media fees are separate from CA.com Fees and are paid directly by the Client to Facebook.
Questions, Contact Sales: sales@consumeracquisition.com
Fully-Managed

$15,000 or 15% of monthly media spend

  • 90-Day Agreement
  • Unlimited Monthly Spend
  • All Inclusive Creative, Minimum 10 Videos
  • Full Campaign Management
  • Discounts For Yearly Deals
Select
Soft Launch

$7,500 or 20% of monthly media spend

  • 90-Day Agreement
  • Max $50,000 Monthly Spend
  • Includes 3 Videos
  • Full Campaign Management
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Overview: Founded in 2013, ConsumerAcquisition.com is a technology-enabled marketing services company that has managed over $3 billion in creative and social ad spend for the world’s largest mobile games, apps, and performance advertisers. We provide managed services, a creative studio, and self-service tools for Facebook and Google social advertisers.
  • Fully-Managed Services: Social advertiser spending > $100,000 per month with significant creative demands.
  • Soft Launch: Advertiser spending less than $50,000 per month, seeking guidance with user acquisition and creative production.
  • Why Consumer Acquisition
  • We see broadly across Facebook & Google with over $150,000,000 / month in social ad spend managed.
  • Blockbuster Hollywood Creative: Unlock creative ideas that make Facebook & Google profitable. Our elite creative team with vast experience in storytelling, CGI and social advertising will design your videos.
  • Free Access To Competitive Ads: View over 1,000,000 videos from competitive apps and see which creatives drive performance.
  • See Mobile App Industry Benchmarks: Ever wonder how your mobile game or app KPIs perform vs industry benchmarks? See your performance vs competitors for KPIs like CTR, CPM, CPC, CPI, IPM, Conv% and country breakdowns. All free with an AdRules account.
  • Fully transparent client communication with best practices & strategies shared with in-house teams.
Questions, Contact Sales: sales@consumeracquisition.com

  • Creative automation, one-click ad launches
  • Ad builder and template engine
  • Optimization of Facebook & Instagram bids, budgets, pausing
  • Creative Marketplace for Videos & Images (extra fees apply)
  • Advanced Facebook & Google App Campaign reporting.
  • Email, Video and Chat Support
  • Dedicated Slack channel for Facebook support
  • Facebook ad account, & Creative Strategy best practice audit
  • Adjust, Appsflyer, Apsalar, Branch.io, Kochava, Singular, Tenjin
Advanced Reporting

$99 Monthly

  • $199
  • $1,000
Select
All Features

0.7% of Monthly Spend, $99 min

  • $1,000
Select
We developed the AdRules self-service platform to simplify user acquisition on Facebook and Google App Campaign. AdRules brings automation to advertisers, providing a simple interface that allows automation nearly any process.
  • Facebook & Google App Campaign ad management platform offering the ability to optimize, build and report.
  • A month-to-month agreement, with no long-term contracts.
  • Data updates every 15 minutes.
  • Smartphone compatible.
  • Unlimited accounts.
  • Mobile measurement partners supported: Adjust, Appsflyer, Branch.io, Kochava, Singular and Tenjin.
Questions, Contact Sales: sales@consumeracquisition.com

Client Testimonials

Jason Zhao | Matchington Mansions

“Having worked with ConsumerAcquisition.com before, we trusted them to launch our game in the most profitable way possible. They hit the ground sprinting and quickly scaled creative testing. They eliminated poor performing creative, audiences and countries and aligned budget to the most scalable regions. Also, they consistently deliver scale, profit and high quality creative. We highly recommend them for anyone looking to grow their Facebook user acquisition.”

Jason Zhao, VP Consumer Marketing at Matchington Mansions
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Sun Basket

Adam Zbar | Sun Basket

“ConsumerAcquisition.com delivers outstanding Facebook advertising results for Sun Basket. They reduced our CAC and fueled user acquisition growth to levels that far exceeded our expectations. Also, their passion for creative testing and attention to metrics drove profitability. In addition, the quality of work reflects their experience and expertise in Facebook advertising. As a result, I highly recommend these guys.”

 

 

Adam Zbar , CEO at Sun Basket
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Noah Godfrey | CHECKOUT 51

“Consumer Acquisition has helped us grow our app installs while initially beating our cost targets by 54%. In addition, they have excelled in A/B testing and have discovered new creative strategies through their rigorous testing process. Most importantly, they have successfully scaled our spend and we look forward to continuing to work with them to find new areas to grow.”

 

 

Noah Godfrey, Founder at CHECKOUT 51
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Eric White | EBATES

“I previously worked with ConsumerAcquisition.com and they consistently delivered strong results for mobile app user acquisition for our shopping app. When I joined Ebates, I knew they would be a good fit to help drive our mobile app user acquisition strategy. Once again, they quickly optimized our business and reduced CPI 31% and reduced cost per app registration 56% and that allowed us to scale. I would highly recommend Consumer Acquisition to any mobile app advertiser that’s looking for strong results on Facebook.”

Eric White, Director of Mobile Marketing at EBATES
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John Parides | GLU

“Consumer Acquisition ramped up within the first several days and capped out our daily budget while delivering CPIs 20% below targets and beating ROAS goals. In addition, they continue to test creative (images and videos), messaging, and targeting and have further reduced CPIs by 60% and increased ROAS 25%. As a result, this team knows Facebook and how to fight off creative and audience fatigue.”

 

 

John Parides, Head of User Acquisition at GLU
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Jonathan Swanson | Thumbtack

“Consumer Acquisition killed it for us and has been an absolute game-changer for our business. They scaled Facebook spend 6X within the first few weeks, exceeded our gross profit expectations and helped us sell 100% of BetterBack’s inventory. Their relentless creative and audience testing yielded huge lifts in our purchase funnel. I’ve never hired a partner who delivered such stunning results so quickly.”

Jonathan Swanson, Investor & Co-founder at Thumbtack
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Rich Chew | PLAYSTUDIOS, Inc.

“We have worked with ConsumerAcquisition.com since April 2015. They bring a rigorous, a/b testing approach to maximizing volume and ROAS. Also, they systematically work through hundreds of quantitative tests to deliver high-paying, quality users. As a result, they have been a consistently high performer with our Facebook media buys.”

Rich Chew, Director of Growth at PLAYSTUDIOS, Inc.
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Sean Fox | Bills.com

“ConsumerAcquisition helped us establish our Facebook user acquisition channel, trained our team and then handed over all the accounts. By working closely together, we grew the channel meaningfully in two quarters and continue to build our Facebook business with the approach ConsumerAcquisition installed. In addition, they provided some great feedback and ideas to optimize our landing pages that help lift conversion rates meaningfully. Facebook is tough to conquer, but this team brings tremendous knowledge and experience to that task and gives you a great shot at success.“

Sean Fox , Co-President & Chief Revenue Officer at Bills.com
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Tyson Woeste | TRUECar

“ConsumerAcquisition pairs deep automotive experience with an impressive track record for Facebook advertising. They worked with us to build our Facebook acquisition channel on the web, optimized ad spend for both new and returning users to meet our cost targets. They’ve also impressed me by driving an incredibly low cost for mobile app installs. These guys are all about performance, and I recommend them to any company who wants to grow.“

 

 

Tyson Woeste , VP Marketing at TRUECar
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Alex Tikhman | Monclarity

“We’re very proud of our innovative Brainwell App to help people of all ages. However, Facebook ad spend with other partners proved unsuccessful. Consumer Acquisition’s unique Managed Services solution, original creative and highly efficient AdRules Platform has yielded our most rapid high-quality new user growth. This team knows how to scale Facebook and generate creative at scale!

 

 

Alex Tikhman, Executive Vice President at Monclarity
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