June’s Journey Case Study

Case Study: How June’s Journey increased ROI by 180%!

June’s Journey is Wooga’s flagship hidden object game. Wooga was seeking to profitably grow volume and engaged Consumer Acquisition to help scale.

RESULTS

+180% ROI

+300% volume

150 creative concepts & variations

GOAL

Profitably scale ROI and volume for June’s Journey.

AD FORMAT

Mobile app install ads on Facebook and Instagram.

CREATIVE MARKETPLACE

Created +150 concepts and variations, +140 custom and lookalike audiences designed to drive high ROI installs.

Jessica Hasenplaugh | Head of User Acquisition | Wooga

“Consumer Acquisition has been an absolute gamechanger for June’s Journey. Their knowledge with the Facebook creative and media buying drove scale and profitably to new levels for June’s Journey. Their structured creative testing process has been instrumental in discovering new ideas to sustain volume. We’ve expanded our relationship with them to 3 other titles in our portfolio. If you’re looking for creative that drives profitable scale, go with Consumer Acquisition.”
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