Consumer Acquisition’s Creative Studio Now Supports Google App Campaigns.
- by Brian Bowman | November 13, 2017
- Creative Studio
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The creative studio is first to offer ad design services for both Facebook ads and Google App Campaigns.
SAN FRANCISCO, Calif. – November 13, 2017 – ConsumerAcquisition.com, a Facebook and Instagram Marketing Partner offers the world’s first end-to-end user acquisition platform, today announced that Google is now available as a channel in its Creative Studio. For the first time, advertisers can access high-performance videos, images and ad copy from a unified creative marketplace that engages video editors, designers, and ad copywriters for Facebook, Instagram and Google universal app campaign designs.
Brian Bowman, CEO of Consumer Acquisition, said: “Since launching our Creative Studio in the summer, we’ve received tremendous interest from advertisers encouraging us to support the creation of videos and images for Google’s universal app campaigns (UAC). Today, we’re thrilled to announce our full support for Google’s UAC campaigns. With UAC, an advertiser can reach the right people across all of Google’s largest properties like Google Search, Google Play, YouTube and the Google Display Network — all from one campaign.”
Consumer Acquisition’s proprietary Creative Studio offers creative innovation at scale through access to a global network of video editors, designers, and ad copywriters. Advertisers write a creative brief or collaborate with a concierge service for brief writing and creative management, and then receive videos, images, and ad copy ready for testing. After launching selected creatives, performance reports automatically identify poor performers and recommend new ad creative launches. Additionally, the platform offers enhanced reporting capabilities by rolling up data across creatives elements and drilling down to uncover meaningful insights and robust ad building capabilities.
Bowman continued, “It’s imperative for our advertisers to launch and test creatives continuously on the two largest online advertising platforms: Facebook and Google. The ability to achieve and sustain return on ad spend (ROAS) is largely driven by an advertiser’s creative testing process – and we make this easy through our Creative Studio.”
About Consumer Acquisition
Founded in 2013, Consumer Acquisition is a badged Facebook and Instagram Marketing Partner that offers the world’s first end-to-end user acquisition platform with a Creative Studio for Google and Facebook and AI-powered automation and action-based reporting for Facebook Advertisers. The company has acquired over 100 million app installs and leads for Glu Mobile, Checkout51, EBATES, Lucktastic, Brainwell, and many others.