Covet Fashion Case Study

Case Study: How Covet Fashion increased 7-day revenue by 220%!

Covet Fashion is Glu’s mobile styling platform. With new game enhancements and interactive daily fashion challenges, Glu was seeking to gain mass worldwide distribution of their new game.

RESULTS

+220%
7-day revenue increase

+400
lookalike and custom
audiences tested

+500
videos tested

GOAL

Leverage Consumer Acquisition to profitably scale Facebook, identify new creative and sustain high ROAS targets across tier 1 and tier 2 countries.

AD FORMAT

Website conversion ads on Facebook and Instagram.

CREATIVE STUDIO

In the first 60 days of launch, scaled to 6 figure spend with +220% 7-day revenue increase.

Cai Redmond | User Acquisition Associate | Covet Fashion

“Having worked with ConsumerAcquisition.com before on multiple games, we trusted them to launch our app in the most profitable way possible. They quickly sprinted with creative, copy, audience, and geo testing while aligning budgets to the most profitable regions. They consistently deliver scale, profit and high quality creative. We recommend them to anyone looking to scale both growth and profit!”

Download Covet Fashion’s Case Study here.

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