Creative Studio Carries Shutterstock’s Library of over 180 Million Images and Videos. Providing Advertisers with Fresh Custom Ad Creation Content and Editing Solutions to Scale Ad Creative
SAN FRANCISCO, Calif. – February 2018
Shutterstock Collection within Custom Ad Creation Studio
ConsumerAcquisition.com, a Facebook Marketing Partner offering the world’s first end-to-end user acquisition platform, today announced that Shutterstock’s library of over 180 million images and videos will now be available through its Creative Studio. Starting today, advertisers can access Shutterstock’s content through a unified marketplace. From there, they can tap into professional video editors, designers, and ad copywriters to generate custom ad creation. The custom ad creation can be used for Facebook, Instagram, and Google’s universal app campaigns.
Brian Bowman, CEO of Consumer Acquisition, said: “Shutterstock’s content library will greatly enhance our Creative Studio offering and allow us to grow our partnerships with major brands as they look to create high-performance ad creative at scale. Advertisers need to quickly replace fatigued ads and discover new winners. This will result in maintaining a profitable return on ad spend (ROAS). Shutterstock’s vast video and image collection combined with our resources for generating ad creative is a key offering that we can now provide through our Creative Studio.”
Shutterstock images and videos now available through Consumer Acquisition’s proprietary Creative Studio will enable creative innovation at scale. The marketplace connects advertisers with a global network of video editors, designers, and ad copywriters. They develop branded content iterations for the fast-paced ad market of today. Advertisers simply write a creative brief or collaborate with a concierge service for brief writing and creative management. Then, they receive videos, images, and ad copy ready for testing. After running selected ad creatives on Facebook or Google platforms, performance reports automatically identify poor performers and recommend new ad creative launches. Additionally, the Creative Studio offers enhanced reporting capabilities by rolling up data across creatives elements. Also, by drilling down to uncover meaningful insights and robust ad-building capabilities.
About Consumer Acquisition
Founded in 2013, Consumer Acquisition is a badged Facebook and Google Marketing Partner that offers the world’s first end-to-end user acquisition platform with a Creative Studio for Google and Facebook, AI-powered automation, and action-based reporting for Facebook Advertisers. The company has acquired over 100 million app installs and leads for Glu Mobile, Checkout51, EBATES, Lucktastic, TubiTV, and many others.
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Media Contact: Kate Pietrelli for Consumer Acquisition