A Guide to Google App Campaign Best Practices

A Guide to Google App Campaign Best Practices

  • by Brian Bowman
  • March 12, 2019

Initially, to streamline the process for advertisers, Google created Google App Campaigns; allowing these advertisers to promote their apps across…

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Glu Mobile’s’ Design Home app Increases ROAS By 70% with Consumer Acquisition’s Creative Studio

Glu Mobile’s’ Design Home app Increases ROAS By 70% with Consumer Acquisition’s Creative Studio

  • by Brian Bowman
  • August 9, 2017

Glu, a leading global developer of 3D freemium mobile games, hired Consumer Acquisition to assist in developing new and innovative…

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Happy Anniversary: Consumer Acquisition Turns 3 Years Old!

  • by Brian Bowman
  • April 20, 2016

Happy Anniversary: Consumer Acquisition Turns 3 Years Old! What a journey! Consumer Acquisition launched in April 2013. Thus, after three…

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When it comes to Fantasy Sports App Installs, Custom Audiences Matter!

  • by Brian Bowman
  • January 21, 2016

When it comes to Fantasy Sports Apps, Custom Audiences Matter NFL Playoffs are finally here. For football fanatics, that means…

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Amplifying the Connection Between Digital and Physical Retail: The Story of shopkick

  • by Brian Bowman
  • December 2, 2015

Amplifying the Connection Between Digital and Physical Retail: The Story of shopkick For consumers, shopping at a brick-and-mortar store can…

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