The effects of the Covid-19 pandemic, while undeniably tragic, have resulted in an increased global need to stay connected online….
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Audience Builder Express: Building Facebook Audiences in a Flash… In mobile app marketing, complacency kills. Every ad you produce, no…
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Facebook has over 2.27 billion global monthly active users according to a recent report by Statista. With so many users,…
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Because Mobile app advertising is constantly changing, as a result, what is effective today is irrelevant tomorrow. Hence, in this video,…
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Glu, a leading global developer of 3D freemium mobile games, hired Consumer Acquisition to assist in developing new and innovative…
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NFL Playoffs are finally here. For football fanatics, that means the last chance to see their favorite teams play before…
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For consumers, shopping at a brick-and-mortar store can either be an enjoyable experience – if the retailer has the right…
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We’ve tested over 100,000 Facebook ads to find out what works & why. Learn how to optimize your ad creative…
Read MoreFacebook advertising can be overly complex, but the formula for winning is simple. If you can master these 3 keys…
Read MoreWe are excited to announce that Facebook acquires TheFind! TheFind is a personalized shopping search engine to help improve its…
Read MoreGemini App Install Ads Yahoo recently announced that U.S. advertisers can promote their apps using Gemini app install ads. Most…
Read MoreIs Facebook Traffic Lower Quality Than Google? When advertisers compare the quality of traffic between Google and Facebook, Facebook traffic is…
Read MoreThe Holidays are Not So Merry for Facebook Advertisers. You woke up on Black Friday to at least 20 emails from…
Read MoreMobile App Installs We drove more than 1 million mobile app installs on Facebook in the past few months,…
Read MoreFacebook Advertising Our first $1 million spent on Facebook advertising would have been more effective if we took the money…
Read MoreFacebook advertisers are finally catching up with the exponential growth of mobile app advertising. In 2011, consumers spent 23% of…
Read MoreHere are some of the key companies and developments in the mobile advertising landscape. The industry is both consolidating and…
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For Creative Best Practices for Facebook & Google social advertising.