Audience Builder Express: Building Facebook Audiences in a Flash

Audience Builder Express: Building Facebook Audiences in a Flash

  • by Brian Bowman
  • May 14, 2019

Audience Builder Express: Building Facebook Audiences in a Flash… In mobile app marketing, complacency kills. Every ad you produce, no…

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How to Improve Mobile App User Acquisition in Q1 2019

How to Improve Mobile App User Acquisition in Q1 2019

  • by Rafaela Baquero
  • December 21, 2018

Facebook has over 2.27 billion global monthly active users according to a recent report by Statista. With so many users,…

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Brian Bowman reveals the secrets to achieve and sustain profitable mobile app user acquisition from Facebook and Google

Brian Bowman reveals the secrets to achieve and sustain profitable mobile app user acquisition from Facebook and Google

  • by Rafaela Baquero
  • November 6, 2017

Because Mobile app advertising is constantly changing, as a result, what is effective today is irrelevant tomorrow. Hence, in this video,…

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Glu Mobile’s’ Design Home app Increases ROAS By 70% with Consumer Acquisition’s Creative Studio

Glu Mobile’s’ Design Home app Increases ROAS By 70% with Consumer Acquisition’s Creative Studio

  • by Brian Bowman
  • August 9, 2017

Glu, a leading global developer of 3D freemium mobile games, hired Consumer Acquisition to assist in developing new and innovative…

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What’s the Cost Per Mobile App Install on Facebook and Instagram?

What’s the Cost Per Mobile App Install on Facebook and Instagram?

  • by Brian Bowman
  • May 9, 2016

Facebook and Instagram can be a gold mine for mobile app advertising. The volume of traffic is massive. Also, the…

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When it comes to Fantasy Sports App Installs, Custom Audiences Matter!

When it comes to Fantasy Sports App Installs, Custom Audiences Matter!

  • by Brian Bowman
  • January 21, 2016

When it comes to Fantasy Sports Apps, Custom Audiences Matter NFL Playoffs are finally here. For football fanatics, that means…

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Amplifying the Connection Between Digital and Physical Retail: The Story of shopkick

Amplifying the Connection Between Digital and Physical Retail: The Story of shopkick

  • by Brian Bowman
  • December 2, 2015

Amplifying the Connection Between Digital and Physical Retail: The Story of shopkick For consumers, shopping at a brick-and-mortar store can…

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Facebook Ad Testing: Find Out What Works & Why

Facebook Ad Testing: Find Out What Works & Why

  • by Brian Bowman
  • November 9, 2015

Every business wants more customers, more app installs, and more money. Yet a lot of businesses are ignoring where customers…

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Facebook Advertising: 3 Keys to Success

  • by Tom Young
  • October 19, 2015

Facebook Advertising: 3 Keys to Success Facebook advertising can be overly complex, but the formula for winning is simple. If…

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TheFind.com acquired by Facebook!

  • by Brian Bowman
  • March 13, 2015

Facebook acquires TheFind! We are excited to announce that Facebook acquires TheFind! TheFind is a personalized shopping search engine to…

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Yahoo Announces Gemini App Install Ads Marketplace

  • by Brian Bowman
  • December 19, 2014

Gemini App Install Ads Yahoo recently announced that U.S. advertisers can promote their apps using Gemini app install ads. Most…

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Is Facebook Traffic Lower Quality Than Google?

  • by Tom Young
  • December 18, 2014

Is Facebook Traffic Lower Quality Than Google? When advertisers compare the quality of traffic between Google and Facebook, Facebook traffic…

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The Holidays are Not So Merry for Facebook Advertisers

  • by Tom Young
  • December 8, 2014

The Holidays are Not So Merry for Facebook Advertisers You woke up on Black Friday to at least 20 emails…

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We Drove 1 Million Mobile App Installs on Facebook for Less Than $1

  • by Tom Young
  • March 13, 2014

Mobile App Installs We drove more than 1 million mobile app installs on Facebook in the past few months, and…

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How Not to Lose $1,000,000 Dollars on Facebook Advertising!

  • by Brian Bowman
  • February 10, 2014

Facebook Advertising Our first $1 million spent on Facebook advertising would have been more effective if we took the money…

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The Exponential Growth Of Mobile App Advertising

  • by Brian Bowman
  • December 16, 2013

The Growth of Mobile App Advertising Facebook advertisers are finally catching up with the exponential growth of mobile app advertising….

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