• -11%

    CPI
  • +517%

    volume
  • +40

    creative concepts & variations

Project Goal

Scale install volume while lowering CPI.

Summary

ZooPix, more commonly referred to as “The Zoo”, is a social media app designed for pets. ZooPix wanted to cost-effectively increase its user base and engaged Consumer Acquisition.

Our Solution

AD
FORMAT

Mobile app installs ads on Facebook and Instagram.

CREATIVE
STUDIO

Created +140 concepts and variations, +25 custom and lookalike audiences.

Clients Testimonials

“If you’re looking for top-notch creative and a proven media buying strategy for mobile game ads, then look no further than Consumer Acquisition. They were instrumental in helping us gain new users in a cost-effective way. Their expertise in UA is unrivaled, and their ability to produce and test ‘winning’ content is outstanding.”

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