Reduce Cost Per Acquisition while also achieving monthly user acquisition goals.
Terra’s Kitchen is the quickest, easiest, healthiest meal kit delivery service with more than 60 recipes featuring pre-chopped ingredients and eco-friendly delivery. Their objective was to profitably acquire new customers through Facebook and Instagram.
Facebook, Instagram and Audience Network
A/B tested 150+ video/video thumbnails and 180+ copy variations
Leveraged AdRules automated campaign management to gain additional efficiency to achieve a 20% reduction in Cost Per Acquisition within the first month of spend.
Using AdRules, we automated campaign management workflow for creative a/b testing, creative analysis, audience analysis, and ad launches.
“We saw immediate success in the reduction of our acquisition costs through Consumer Acquisition’s optimization strategies. We have also leveraged their expertise in creative and conversion testing to further optimize our funnel to drive high-quality customers. We recommend Consumer Acquisition to any business that is looking for a true partner in their growth strategies.”Let's Talk