Project Goal
Leverage Consumer Acquisition to profitably scale Facebook ad spend. Also, to decrease completed app tutorial costs, identify new creative, and sustain a high level of installs across the United States.
Summary
Cloze is a relationship management tool that lets users see everything about their business contacts all in one place. In fact, with its smart AI technology, Cloze pulls information from all of your apps to create a single view of every person and company. Also, every email, note, calendar, phone call, and text message. Therefore, the objective from the client was to identify high-value audiences and profitably scale spend by consistently testing new creative ad types.

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