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Why is the Control Video so Hard to Beat?

Why is the Control Video so Hard to Beat?

  • by Brian Bowman
  • February 24, 2020

High-performance creative is a rare thing for social advertising. In our experience, after spending over $3 billion dollars driving UA…

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Player Profiles Are Key to Dominating Facebook Ads in 2020

Player Profiles Are Key to Dominating Facebook Ads in 2020

  • by Brian Bowman
  • February 16, 2020

Why do people play mobile games? What motivates them to choose one app over another, or to click on one…

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2020 Definitive Guide Of Facebook Ads Creative Strategy, Creative Testing and Launching New Games

2020 Definitive Guide Of Facebook Ads Creative Strategy, Creative Testing and Launching New Games

  • by Brian Bowman
  • February 12, 2020

Check out the 2020 Definitive Guide Of Facebook Ads Creative Strategy, Creative Testing and Launching New Games, published by Consumer…

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Or Tamir Joins ConsumerAcquisition.com to Lead Client Services

Or Tamir Joins ConsumerAcquisition.com to Lead Client Services

  • by Brian Bowman
  • February 5, 2020

Former Managing Director of Maggala Partners and EVP Client Services and Strategy with Moburst to bring unparalleled expertise in client…

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Zynga’s Head of User Acquisition Joins ConsumerAcquisition.com

Zynga’s Head of User Acquisition Joins ConsumerAcquisition.com

  • by Brian Bowman
  • January 23, 2020

John Choi tapped by Consumer Acquisition to drive world-class user acquisition strategy for gaming and mobile apps SAN FRANCISCO, Calif….

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Facebook Creatives: How to Produce and Deploy Mobile Ad Creative at Scale

Facebook Creatives: How to Produce and Deploy Mobile Ad Creative at Scale

  • by Brian Bowman
  • January 2, 2020

Need to feed the creative beast? Most advertisers do. Creative fatigue sets in fast… and the larger your ad spend,…

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