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Creative Is King

Creative Is King

  • by Brian Bowman
  • May 19, 2020

Creative is king in a world rapidly moving towards automated media buying. We believe optimizing creative is hands down the…

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Facebook Creative Testing: Why Does The Control Always Win?

Facebook Creative Testing: Why Does The Control Always Win?

  • by Brian Bowman
  • April 28, 2020

In Facebook creative testing, why does the control always win? Check out this FUNNY video to hear our CEO reveal…

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Offering Full Access To Creative Research & Ad Management Software to Help Workers At Home

Offering Full Access To Creative Research & Ad Management Software to Help Workers At Home

  • by Brian Bowman
  • April 22, 2020

We’re offering full access to creative research and ad management software to help workers at home. While most of us…

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The Definitive Guide to Facebook Advertising in 2020

The Definitive Guide to Facebook Advertising in 2020

  • by Brian Bowman
  • April 13, 2020

Facebook Advertising in 2020 (Instagram and Messenger advertising) is an exciting endeavor. Every quarter, and often every month, there’s some…

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Don’t mess with the algorithm: What Every Advertiser Needs To Know About Facebook’s Significant Edits

Don’t mess with the algorithm: What Every Advertiser Needs To Know About Facebook’s Significant Edits

  • by Brian Bowman
  • April 6, 2020

What every advertiser needs to know about Facebook’s Significant Edits… Don’t mess with the algorithm. That’s the fundamental idea behind…

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COVID-19: Mobile Ad Traffic & ROAS Up, CPMs Down, Opportunity To Scale

COVID-19: Mobile Ad Traffic & ROAS Up, CPMs Down, Opportunity To Scale

  • by Brian Bowman
  • March 25, 2020

The effects of the Covid-19 pandemic, while undeniably tragic, have resulted in an increased global need to stay connected online….

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