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Finding Success With Consumer Acquisition

ROI Driven By Creative

Facebook & Instagram

Why We’re Unique

We offer an end-to-end solution for social advertising user acquisition, with fully-managed services or self-service platforms for ad management and creative production.

What We Offer

Creative Innovation

We’re experts at performance marketing and we’ve built a global network of experts to deliver high-quality creative at scale!

Advanced Reporting

See rolled up data across creatives elements for Facebook and Google and drill down to uncover insights and recommended ad launches.

Per Unit Pricing

Get the lowest per unit fee for videos and images planned and designed by performance marketing experts.

Real Experience & Results

Access highly-trained editors, designers, and copywriters knowledgeable in performance marketing best practices for Facebook & Google UAC.

Automation

Our free concierge service can write creative briefs, and our AdRules platform will flag under-performing ads to alert you when to refresh ads.

Creative Driven By Math

We have a proven quantitative process for testing and iterating creative to reduce non-converting spend, sustain scale and maximize ROAS.

Managed-Services

Fully-managed creative, bidding and optimization services. Also, we’ll design and produce all videos, images, ad copy and manage performance.

Proprietary Software

We’ve spent +$300M buying performance advertising. Also, our SaaS campaign management and creative marketplace platforms optimize ads and refresh creatives.

Creative Innovation

Our creative marketplace and optimization team collaborates to create high-performing, direct response ads to maximize ROAS and CAC.

Bake Off

Run a bake-off to validate the performance of your agency or the internal team, increase the intensity of your business and rapidly scale creative solutions.

In-House Teams

We partner with in-house user acquisition teams to offer new insights, creative innovation, fresh optimization and testing strategies.

UA End-To-End

End-to-end solution for social advertising UA, with fully-managed services or self-service platforms for ad management and creative optimization.

Machine Learning

AdRules offers ROAS, budget, bid, and ad pausing management with user-generated rules.  Also, automate your workflow.

Performance Alerts

AdRules keeps you informed and updated on your campaigns by sending you email and desktop alerts when performance changes.

Advanced Reporting

Custom graphs with rolled-up data across creatives. Drill down to uncover meaningful insights. Create unlimited custom metrics for in-app or offline events.

Mobile First

AdRules is designed for both mobile devices and desktop allowing advertisers to stay on top of their business on the go.

Creative Optimization

Automatically launch and test hundreds of videos, images or ads copies into a split test or dynamic creative optimization.

No SDK Required

We pull data from Facebook’s API, Adjust, Appsflyer, Kochava & Tenjin so you don’t need to bloat your code with another SDK.

From Our Blog

Why Creative Matters in Mobile Advertising
Why Creative Matters in Mobile Advertising
by Rafaela Baquero | May 21, 2018 Rafaela Baquero

In the highly competitive mobile apps market, growth is largely driven by continually acquiring a steady stream of new users […]

Your Facebook Ad Creative is Killing Your ROI: Key Mistakes and How to Fix Them
Your Facebook Ad Creative is Killing Your ROI: Key Mistakes and How to Fix Them
by Rafaela Baquero | May 6, 2018 Rafaela Baquero

Many advertisers have a “set it and forget it” approach to running user acquisition (UA) campaigns — using the same […]

Marketers Won’t Become Obsolete Due to Bots—Just More Strategic
Marketers Won’t Become Obsolete Due to Bots—Just More Strategic
by Rafaela Baquero | May 2, 2018 Rafaela Baquero

Originally seen on AdWeek.  Recent advancements in machine learning are significantly changing the advertising landscape. Over the past year, improvements […]

Want to acquire, retain and monetize mobile app users more efficiently from Facebook, Instagram and Google?

We’re hiring! If you are an expert at Facebook user acquisition or engineering, we would love to talk to you.